anonima|Mente design

anonima|Mente design is an Italian brand created in 2010 by Laura Giovannini, architect.The term "anonima" - "anonymous" - plays ironically on the extreme simplification of forms, which leads to products actually anything but anonymous, in fact strongly influenced by the aesthetic point of view, original and distinctive.All the products are entirely handmade in Italy and self-produced.

Pure lines and clean shapes characterize each anonima|Mente design creation.The result is apparently simple, but not easy to get: each product cames from a long research, from drawings to prototypes, to achieve the perfect balance between style, comfort and functionality.

Bags and accessories are made of wool felt and leather.
FELT: It's an ancient material, rediscovered by the world of design thanks to its unique characteristics: it's a non-woven fabric, soft but also resistant and durable. Lanolin, the thin waxy coating on wool fibers, makes wool naturally water and soil resistant. Our felt is made of 100% wool, so it's a natural, biodegradable and renewable material.
VEGETABLE TANNED LEATHER:  The process of vegetable tanning uses organic material and natural tannins. Veg-tan leather has unmistakable aesthetic characteristics, such as a distinctive naturalness and roundness and a gentle, warm and silky touch. Thanks to its natural capacity to mature and adapt itself to the environmental surround, it will make any product “unique”.

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